Blue DiamondChristmas Crashes Halloween Brand Activation

The Ask

Create a pressworthy experiential marketing stunt for Blue Diamond Almonds during Halloween season.

The Answer

Landing Gear designed and built an over-the-top holiday takeover in a neighborhood famous for Halloween decorations. We transformed a traditional trick-or-treat route into a fully immersive Christmas experience for thousands of attendees.

The Impact

5,000+ live attendees generated local press coverage and strong organic social + influencer buzz that extended reach well beyond the event.

Services Included

• Brand activation production
• Experiential campaign development
• Custom fabrication and environmental design
• Holiday installations
• Product sampling and influencer amplification