BET – Edible Wedding Cake Billboard Activation
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BETEdible Wedding Cake Billboard Activation

Stunts / PR

The Ask

Create a shareable, edible brand moment for a series finale.

The Answer

Landing Gear built an edible wedding cake billboard where fans could take slices.

The Impact

High interactivity and memorable fan engagement.

Services Included

  • Edible custom fabrication
  • Brand activation production
  • Interactive experiential marketing