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The Ask
Leverage Web3 technology to jumpstart the Citizen holiday sales funnel​
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The Answer
We built an Augmented Reality Snowglobe. The interactive experience was gamified to drive engagement which led to a 3D virtual try on carousel. The campaign was spread through Flowcode QR technology via TV, Print, Digital and OOH. Influencers spread the AR Snowglobe on social.
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The Impact
- Brand Engagement Time of 52 seconds.
- Sales goals surpassed
- Holiday Cheer Spread
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